The French market for video begun to rise again after four years of declin
Sales of video, DVD and Blu-ray, grew by 13.2% in volume in the first half of 2009, according to a study by the GfK institute published Thursday, October 8. After four years of decline, the French video market and sets out again on the rise with 58.3 million DVDs sold almost two million Blu-Ray sales.
Gfk attributed this increase to the rate reduction in vogue on the market. The average price of DVD movie called Catalog, which represent 37% of sales, and reached 8.30 euros in the period studied cons 10,20 euros in 2008. The price of new DVDs for his remains stable at 18.50 euros. A Blu-Ray now shows an average price of 24.50 euros.
The price decline has caused a decline in market value of 1%. The fall is contained versus 2008 when the industry saw its sales fall 7%.
For the outlook, GfK expects a recovery confirmed the hexagonal video market for the full year 2009. This is due to booming sales of Blu-ray and the shortening of six to four months of time out movies on video media.
